Vetroplas exhibits new wood accessories for the first time at Packaging Innovations

Vetroplas Packaging is celebrating ten successful years of providing luxury packaging solutions to the UK cosmetic and personal care market, and customers will be able to find out more about its latest products at the Packaging Innovations event on 24 and 25 February.

The Norwich-based premium packaging company was founded in 2006 by John and Amanda Anderton. During the last decade the team has expanded from two to five and it has become renowned for providing elegant and contemporary looking packaging for premium skincare products.

Highlights from the last decade include providing highly customised and luxurious looking glass and plastic packaging for high profile brands including Elemis, St Tropez, Eve Lom, Sanctuary Spa Covent Garden and M&S Skincare. Vetroplas was able to make these luxury products stand out by combining tactile glass or plastic bottles and jars, including perfect colour matching, with intricate decoration achieved through silk screen printing and hot foil blocking designs.

Through its work with manufacturing partner Albéa, Vetroplas was also the first company to bring a revolutionary new flip top cap foam dispenser to the UK and Ireland, plus the first in the UK to supply the Easy Supply Tube (EST). Examples of this range of EST tubes, which use new in-mould labelling technology, will be exhibited by Vetroplas at its Packaging Innovations stand.

The company is continuing to expand its range of packaging options and recently unveiled its new collection of real wood packaging accessories. This collection, designed to achieve a highly distinctive look, natural texture and sustainable feel, will be exhibited for the first time at the Packaging Innovations show.

Simon Dix, sales director, who joined the company in 2007, said: “We always look forward to exhibiting at Packaging Innovations. It’s a fantastic platform to demonstrate the innovative and highly efficient packaging we can provide and to showcase how we can ensure our clients’ products really stand out on the shelf. We hope to be able to see plenty of familiar faces from the last ten years, and hopefully also meet some new contacts to work with over the next decade to come!”

Vetroplas has also updated its website to further highlight success stories from the past decade and to explain more about the company’s origins and growth.

Simon added: “The new website’s showcase page and news section reveals some of the premium packaging we’ve supplied for high profile brands. We’ve also been able to include more details about our exclusive relationships with carefully selected European manufacturing partners, as it is these long term relationships which enable us to provide revolutionary packaging options, backed up by our strong level of customer service.”

Visit Vetroplas Packaging at stand F59 at Packaging Innovations. Or for more information, contact details, or to immediately request packaging samples online, visit the new look Vetroplas website at www.vetroplas.com.

To find out more about wooden packaging accessories and other packaging offered by Vetroplas, please call the sales team on 01603 305953 or e-mail info@vetroplas.com.